Product Marketing Manager

Job description

FinQuery is hiring a Product Marketing Manager to own go-to-market strategy for key product lines. The role shapes product positioning, pricing, and messaging; conducts market and competitive research; partners with Product, Sales, and Customer Success; supports adoption and expansion; influences product roadmap decisions; guides demand-generation strategy; represents FinQuery externally; directs content strategy; and leads internal and external launch events and demos.

Requirements

• 5+ years of B2B SaaS product marketing experience.
• Track record of leading go-to-market strategy and driving measurable business outcomes in a fast-paced environment.
• Strong strategic and analytical mindset, with the ability to turn market and customer insight into positioning, pricing, and messaging strategy.
• Excellent written and verbal communication skills, including the ability to explain complex product value clearly.
• Proven experience with market research, competitive analysis, and campaign execution in a subscription-based business.
• Track record of planning and scaling marketing programs using a data-driven approach to process improvement.
• Ability to build cross-functional consensus and manage complex projects through high-impact launches.
• Strong problem-solving skills and comfort developing solutions for ambiguous or undefined challenges.
• Genuine curiosity for technology products and the business problems they solve.

Skills

• Product Marketing
• Go-to-Market Strategy
• Product Positioning & Messaging
• Pricing & Packaging Strategy
• Market Research
• Competitive Analysis
• Campaign Execution
• Sales Enablement
• Customer & Market Insights
• Demand Generation Alignment
• Cross-functional Leadership
• Launch Planning
• Marketing Content Strategy
• Data-driven Decision Making